Bridging the gap between what the evidence says and what actually happens.
I help women’s health and sport organisations understand what's really going on — through listening, qualitative research, and practical gap mapping that leads to change people can actually feel.
What I Do
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01 — Design With, Not Just For
Some problems can't be solved at a desk. I get the right people in a room — including the women whose experience the policy is actually about — and run the kind of session that ends in a decision, not a debrief. You don't get a report. You get a direction the group built and will get behind.
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02 — Sense-Making
You've got the interviews, the focus groups, the open-text answers but not the hours to work out what they're telling you. I can work with data you've already gathered. Then I find the themes that matter and name the ones everyone's been politely stepping around.
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03 — What the Evidence Says
Sometimes you don't need new research — you need someone to tell you what the evidence already says before you commit to a direction. Give me a question and I'll scan the qualitative research, policy, and grey literature, then come back with plain language of the results, that you can action with confidence.
Who I am
Dr Ash McAllister is a public health researcher and consultant based in Melbourne. Over more than 15 years in Australia, Canada, and Sweden, she's worked in qualitative research, stakeholder engagement, and health policy — grounded in a PhD in Public Health Policy and an ongoing role as Honorary Senior Research Fellow at the University of Melbourne. She helps organisations turn women's lived experience into evidence that shapes policy and programs.
Let’s find out what’s really going on.
Whether you need qualitative insights, a plain language summary of the evidence, or a clear picture of where the gaps are — get in touch and we can figure out together whether I'm the right fit.
Based in: Melbourne, Australia - working nationally and internationally via video call.